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We operate an average of 2000 event days each year

Our expertise has brought spectacular events to over 28 countries since 1997. In 2018 alone more than 5 million attendees experienced a Sela event, making Sela one of the largest event ticket seller in the region.



Years experience



Events since 2005






Event days in 2019 alone



Tickets sold since 2014




  • Spectacular Shows

    We worked with Sela to deliver a series of spectacular shows for the very first Riyadh Season. We had international acts like BTS, Russ, Sean Paul and many performing in Riyadh for the first time and it was an amazing experience. It had been a real pleasure working with Sela and its amazing team.

    James Craven President of Live Nation Middle East
  • Historic Moments

    In support of our partnership with the General Entertainment Authority, WWE has worked with Sela to deliver world-class events and historic moments in Saudi Arabia, We look forward to continuing our work together and bringing more of our unique, action-packed entertainment to fans across the region.

    Vince McMahon WWE Chairman & CEO
  • Great Partnership

    For the Spanish Super Cup, we had a great partnership with Sela delivering a unique tournament for the first time in Saudi Arabia and we'd love to keep up this fruitful partnership for years to come.

    Luis Rubiales Presidente - Real Federación Española de Fútbol
  • Delivery at Scale

    Delivery at scale in Saudi Arabia whilst achieving the highest production, procurement and delivery standards is exactly what SELA SPORT excel at!

    Peter McCann CEO - Middle East - Production Resource Group
  • Highly Qualified

    It was pleasure working with SELA and its highly qualified staff. We are looking forward to upcoming future projects together with SELA.

    Dr. Carsten Tilke CEO - Tilke
  • Continued Success

    Sela Sport is a valued partner of ours and has been for over a decade. We are proud to provide Sela with key insights and analysis on the global sports business landscape to assist them in representing rights of top tier sports properties in MENA. We hope to continue working with Sela in the long term and contribute to their continued success in the region.

    Sport Business
  • Trusted Partner

    We've worked with Sela for many years, and they have become a trusted partner of Blinkfire, providing local knowledge and allowing us to work with top flight clubs, leagues, and brands in the MENA region for media measurement and sponsorship exposure valuation.


End-to-end solutions

Event ManagementEvent Management
Media & Public RelationsMedia & Public Relations
Client ServicingClient Servicing
Fan EngagementFan Engagement
Sponsorships & ActivationsSponsorships & Activations
Venue OperationsVenue Operations
Venue BroadcastingVenue Broadcasting
Content CreationContent Creation
Digital MarketingDigital Marketing


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